MUSEO A LA PARRILLA
Brief:the campaign goal was to present Burger King following it’s communication guides and showing it like a daring, different and hooligan be able to transform any normal thing in something attractive to target.
Idea: accidents when cooking are something with which every day coexist the innkeeper market. For this reason, we have based on the brand concept “grilled tastes better” we have created “Grilled Museum” (Museo a la Parrilla), an exposition where it shows the most amazing objects fallen to the grill by their employees.
So, we transform accidents in art continue with the burger king style.
Billboards
20.000
Simulation
PLV
700
Simulation
Social Media
100.000
Simulation